Tuesday, April 7, 2015

Forget the Store, Amazon is Digitizing the Home

Amazon is offering Prime customers the ability to seamlessly reorder common household items without ever touching a computer or mobile device. The retailer's Dash Button allows shoppers to place orders via a plastic button installed in their home. The service, currently in real-world consumer testing, is the disruptive retailer's latest attempt to capture market share and build unbreakable shopper loyalty.



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